Question:
What does it take to sell more books in 2024?
Answer:
Leveraging someone else’s audience
Trying to build your audience as an author can feel overwhelming and exhausting.
It’s hard to grab attention in our two-second culture. You could spend months or years building a social media following only to find out social media doesn’t actually sell books well at all.
The VERY good news is, you don’t have to start from scratch. You can build your audience by getting in front of someone else’s audience.
Readers want to get their book recommendations from people they already know, like and trust. When you pitch an influencer and find that win-win, you can quickly build an audience of raving fans for yourself.
THAT’S WHERE THIS WORKSHOP COMES IN…
Get Big Names to Promote Your Book
In two 90-minute sessions, you’ll learn how to find the right influencers, how to successfully pitch them and how to turn their audience into your audience.
Monday & tuesday, april 29 & 30 • 1 - 2:30 pm PT / 4 - 5:30 pm ET
But first, you need to know the big picture.
Watch the Foundation of Book Marketing webinar for free
and then enroll in the Get Big Names to Promote Your Book workshop.
The Workshop
IN TWO 90-MINUTE SESSIONS, I’LL SHOW YOU EVERYTHING YOU NEED TO KNOW TO START FINDING AND PITCHING INFLUENCERS.
You’ll learn:
four simple ways to find influencers who have the audience you want
the secret to writing great pitches that have influencers eager to help you promote your book!
When you leave, you’ll have:
a list of influencers you’ve researched
a pitch template that you’ve already customized for your own use
the knowledge you need to grow your audience and sell more books!
The Resources
As a participant, you’ll receive:
a free on-demand webinar on how to create an ideal reader persona to watch before the workshop
access to recordings for 12 months
a free digital copy of my book The Pages & Platforms Book Marketing Workbook
download access to printable worksheets and a pitch template
get your ticket now
Monday & tuesday, april 29 & 30 • 1 - 2:30 pm PT / 4 - 5:30 pm ET
meet your instructor
As founder of Pages & Platforms, Sue Campbell is the mindset and book marketing coach writers look to when they are ready to honor their dreams, address the negative stories they’re telling themselves, and share their work with their ideal readers to maximize the impact of their words.
Sue has helped hundreds of writers, from newbies to bestsellers, transform their inhibitive mindset around marketing and realize their full potential as authors. Her clients have exponentially increased their email lists and book sales, landed articles in prestigious publications such as The New York Times, done guest spots on popular podcasts and more.
praise for this workshop
"There is knowing what to do and then doing it, and Sue Campbell will amaze you with both. I learned new ways to reach out to new audiences of potential readers and then, with Sue’s ever-helpful guidance, started doing it. Finally, I’m on my way."
—Michael Gordon, author of Becoming a Social Entrepreneur and professor at the University of Michigan
"Sue’s workshop on researching and pitching influencers is not to be missed. It’s different to many webinars which are little more than an introduction to concepts and an advertorial pitch to buy the real stuff. Sue encourages people to think for themselves and gives time to do so. And the information is specific: enough to set students on track to work independently and apply new knowledge. And of course this is all delivered with a high level of professional skill and expertise. Check it out!"
—Mark McGinn, author of Deceit and other books
"Sue’s Influencer workshop was excellent. In addition to being fun, engaging and interesting, it oriented me to the seemingly gargantuan task of running a professional-level influencer campaign. In just a few short hours, I was able to think through a strategy that’s right for my book and put to use many of the super-practical tips, techniques and guidelines that Sue presents. No matter what genre you’re in or level of experience you have, if you’re an author you should do this workshop."
—Ashley Rindsberg, author of Tel Aviv Stories
What to Expect
Once you click the “buy now” button , you’ll make your payment and receive an email confirmation with access to the course. Recordings will be available if you can’t make it live.
have a question about this workshop?
Send an email and we’ll get you an answer right away.